Innovation Unleashed
Welcome to ’Innovation Unleashed,’ Listrak’s official podcast diving into cutting-edge marketing technology. Hosted by industry experts and thought leaders, each episode takes you on a journey through the intricate landscape of email, SMS, push, and Identity Resolution—all seamlessly integrated into a unified platform. From personalized messaging to data-driven insights, discover how Listrak helps you exceed goals and stay ahead of the competition. Tune in to gain a deeper understanding of the tools you need to create engaging cross-channel campaigns and unlock your marketing strategy’s full potential. Welcome to the future of customer communication—welcome to ’Innovation Unleashed!’
Episodes
Nov 22, 2023
Nov 22, 2023
27 min
Segmentation and Targeting is Unleashed: Sneak a peek at the next-gen Listrak platform - Build and use segments for all your channels in a single platform - See the updates to Buyer Preference, Contact Behavior, and Product Behaviors - Plus Unified Contacts and Segment Management
Oct 25, 2023
Oct 25, 2023
35 min
A lively discussion about: The terms CDP, CRM, and marketing platform – Why data silos are bad – Right message, right time, right channel – How marketers can stress less – And MORE