Innovation Unleashed
Welcome to ’Innovation Unleashed,’ Listrak’s official podcast diving into cutting-edge marketing technology. Hosted by industry experts and thought leaders, each episode takes you on a journey through the intricate landscape of email, SMS, push, and Identity Resolution—all seamlessly integrated into a unified platform. From personalized messaging to data-driven insights, discover how Listrak helps you exceed goals and stay ahead of the competition. Tune in to gain a deeper understanding of the tools you need to create engaging cross-channel campaigns and unlock your marketing strategy’s full potential. Welcome to the future of customer communication—welcome to ’Innovation Unleashed!’
Listen on:
Episodes
Wednesday Dec 20, 2023
Wednesday Dec 20, 2023
A quick ‘Cyber 5’ performance review, including SMS record breaking holiday success. What’s to come with our next-gen platform and how it will empower you: Behavioral Campaigns; Shopify+ enhanced integration; The future of Push Notifications
Wednesday Nov 22, 2023
Wednesday Nov 22, 2023
Segmentation and Targeting is Unleashed: Sneak a peek at the next-gen Listrak platform - Build and use segments for all your channels in a single platform - See the updates to Buyer Preference, Contact Behavior, and Product Behaviors - Plus Unified Contacts and Segment Management
Wednesday Oct 25, 2023
Wednesday Oct 25, 2023
A lively discussion about: The terms CDP, CRM, and marketing platform – Why data silos are bad – Right message, right time, right channel – How marketers can stress less – And MORE